Sanaa Finance Cooperative
Member-owned financial institution for businesses inside the Sanaa network.
Open →Quick Links
Registered in Uganda. Active in Uganda and DRC. One hundred percent founder-owned.
The Build So Far
Member-owned, not VC-owned
Most technology companies sell tools to African businesses. Sanaa is different. We built a financial institution first.
The Sanaa Finance Cooperative was registered in Uganda in 2022 and is fully operational. It is a member-owned cooperative, not a fintech product. Members are businesses that work within the Sanaa ecosystem. Sellers on Soko 24, logistics operators on Baraka 24, and clients of Sanaa Media are not just customers. They are owners.
The cooperative does not offer loans to the general public. It is not a bank. It is not a lending app. It is a member institution. If you work with Sanaa, you can become a member and access what your business needs to grow.
This is the structure that makes Sanaa different from every other African startup. The software matters. The cooperative makes it permanent.
Products
Finance comes first. Commerce, logistics, and infrastructure sit on top.
Member-owned financial institution for businesses inside the Sanaa network.
Open →Financial management platform for SACCOs, MFIs, and money lenders in Uganda.
Open →Online marketplace for Ugandan sellers to reach buyers across East Africa.
Open →Print and branding services from Nasser Road, Kampala. Produced and delivered.
Open →Logistics management platform for courier and delivery companies in Uganda, DRC, and South Africa. Expanding to Ethiopia.
Open →Point-of-sale hardware and software for checkout, stock, and sales visibility.
Open →Corporate payment cards for businesses with spending control and tracking.
Open →Managed cloud hosting and storage for businesses on Sanaa platforms.
Open →Public developer documentation for the Sanaa Blog Syndication API.
Open →System View
A business enters the Sanaa ecosystem at any point. Once inside, the connections compound. The infrastructure layer holds it together. This is one system, built in layers, with ownership at the centre.
For Investors
We are building toward a point where the business speaks for itself before we open any conversation about capital. If you are an investor with a long view on African digital infrastructure and you want to follow this build, you can reach us here. We will respond when the time is right.
Product Paths
Marketplace pricing is handled on Soko 24 based on what a seller or service business needs.
View pricingPricing depends on institution size, workflow needs, and deployment scope for SACCOs and lenders.
View pricingCourier and delivery operators are priced by the operating stack they need, from dispatch to rider accounts.
View pricingHardware and software pricing for point-of-sale is separate from the rest of the stack.
View pricingFounder Journal
Writing from inside the build. Founder notes, operating lessons, and the thinking behind the stack.
People
Founder & CEO. Built Sanaa from Nasser Road with zero external funding, constructing the full product stack from direct observation of African business operations.
Founded Sanaa in 2021 from Nasser Road, Kampala — a street of print shops, repair stalls, and small traders who have run businesses for decades without software or credit. Five years of direct observation across every layer of African business operations. He knows what a loan officer in Kisoro needs at 6 AM. He knows why a courier company in Kinshasa adopts one platform and ignores another. He knows the exact moment a SACCO manager decides whether to trust software with her members' money. Built the full product stack — marketplace, cooperative, logistics SaaS, fintech ERP — without external funding. Founder of Sanaa Brands Ltd (2020) and the Sanaa Finance Cooperative (2022).
Chief Operating Officer. Drives execution across commercial strategy, operations, and cross-functional delivery.
Chief Operating Officer. Keeps execution moving across the commercial and operational parts of Sanaa. Responsible for turning strategy into daily outcomes across finance, commerce, and logistics.
Chief Legal Officer. Architect of governance, compliance, and legal structure across all Sanaa entities and operating regions.
Chief Legal Officer. Oversees governance, compliance, and legal structure across Sanaa's entities and regions. Ensures every product, partnership, and expansion is built on solid legal ground.
Senior Developer. Core architect of Soko 24, Baraka 24, and the wider Sanaa software infrastructure.
Senior Developer. Builds and maintains the systems behind Soko 24, Baraka 24, and the wider Sanaa software stack. Translates complex operational requirements into reliable, scalable infrastructure.
Assistant Finance. Manages records, reporting, and day-to-day financial coordination across the Sanaa ecosystem.
Assistant Finance. Handles records, reporting, and day-to-day financial coordination across the business. Ensures accuracy and transparency in every transaction and report.
International Relations. Leads regional partnerships, cross-border coordination, and strategic partner communication.
International Relations. Manages regional relationships, cross-border coordination, and partner communication across Uganda, DRC, South Africa, and emerging markets.